Deep Dive
Jul 1, 2026
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8 min read
A simple guide to why licensing your IP beats holding out for "the full amount."
News
Jun 29, 2026
10 min read
and other news from global brand licensing this week.
IP Watch
Jun 26, 2026
4 min read
A $25 billion market by 2032, and the most valuable part has barely started. Featuring HardToonz.
Jun 25, 2026
5 min read
Five mistakes that aren't about knowledge — they're about character
Jun 24, 2026
16 min read
Ten deals that matter, properties to watch, the FIFA–Fanatics reset in collectibles, and actionable plays across the India and GCC markets.
Jun 22, 2026
Inside a week where football's collectibles window narrowed, creators became licensors, and the Gulf started buying IP ahead of 2034.
Sports
Jun 17, 2026
11 min read
A message/suggestion for International Sports Rights Holders
Jun 14, 2026
+1
Jun 8, 2026
Structural mismatch at the heart of Indian merchandise, FIFA merchandise boom and IP Watch: food-history edition
Creators
Jun 1, 2026
7 min read
2030, one in three Indian purchases will run through creators. Inside: the $600B data, why licensing is missing, and the pipeline nobody has built.
Digital & Gaming
May 25, 2026
The IP is built. The infrastructure isn't. Here's what the gap costs.
May 18, 2026
6 min read
Why global brands keep losing a market they should be winning, and the five mistakes behind every one of those failures