Read by Licensing and Brand Managers

If you are building, buying, or monetising IP, this is for you.
This newsletter focuses on the signals shaping sports, creators, gaming, and entertainment IP. Welcome to Licensing RADar.

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News

Panini opened a store on TikTok Shop, with a World Cup box you can only buy there

Oct 12, 2026

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3 min read

Panini opened a store on TikTok Shop, with a World Cup box you can only buy there

Five global licensing deals decoded including MotoGP, Mattel, The FA X Peppa Pig and more

RAD Worldwide, +1

News

Sep 28, 2026

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9 min read

RCB represents IPL at Milan Fashion Week and other news

Five global licensing deals decoded including PUMA, F1, Topps X Neymar and more

RAD Worldwide, +1

Deep Dive

The Superfan Economy: Why Music Is Becoming More Than Music

Sep 23, 2026

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4 min read

The Superfan Economy: Why Music Is Becoming More Than Music

Why the future of music revenue is not the next hit song, but everything fans want to do around it, and why licensing quietly decides which artists get built.

Nilesh Deshmukh